iNt. Auto Parts
Brief: Logo design for a local auto parts dealer specializing in foreign auto parts. The client requested the logo reflect a physical part of a vehicle.
Solution: The logo was based on a car key the client had for reference. It was the key to the client’s first vehicle he ever owned. The goal was to convey the key aspect without becoming a literal representation. The logo retains the shape of a key without any hard edges or outlines.
